7 reasons to invest in Edward Bulmer Natural Paint

We are a family business

We are a small, family business and unlike any other paint brand our natural paints are designed, created and ‘homemade’ by leading interior designer, architectural historian and ‘colour man’, Edward Bulmer.

We have a team of 22 across two locations, the Herefordshire HQ, our office is in fact in an old cow barn and the paint factory a restored Dutch barn set in beautiful rolling countryside. We also have our inspiring London showroom with a friendly team of colour experts.

Like a top chef, Edward is passionate about every colour we produce, how it has been made and the raw materials we use to make it.  It not only matters that the paint colours look beautiful in your home, for Edward, it matters that more that our paints do not cost the earth.

Expertise in Natural Pigments

Edward uses 12 natural earth and mineral pigments to design his family of colours. These create unique and authentic colours with depth and clarity and are only achievable with earth and mineral pigments.

To find out more about our ingredients, which do not contain any azo dyes or nasty chemicals read more here.

Environmentally Friendly Formulas

We are proud to declare our natural paints contain no harmful VOCs, we believe they are the safest, healthiest and most beautiful on the market.

We also have a game-changing plant-based binder, our binder is the blinder, most modern paints use acrylic binders which are in fact non renewable plastics made from oil and gas; the same fossil fuels which are the number one cause of climate change.

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Quality and Durability

Natural paints from Edward Bulmer are designed to be of the highest quality and durable. Our paints are made to provide exceptional coverage, are easy to apply, wipeable and are made to last using colourfast rich earth and mineral pigments.

It is significantly more breathable than modern acrylic paints and so it is perfect for lime plaster and old walls, lasts longer and is more durable than clay paint.

To find out more about using our paints, click here.

We Love Colour

We offer 102 natural paint colours at Edward Bulmer Natural Paint, ranging from soft pinks and neutrals to rich browns, deep greens and many more. Edward is confident that with our new seven colours we now have the most considered and comprehensive collection yet, one he is proud of and uses for his own projects. The timeless colour wheel has inspired our range of colours, that all work in tonal harmony. Edward has also created a tonal palette and recommended ceiling and woodwork pairings for each colour, you can find these under each colour in the shop on our website.

If you are struggling to find the perfect shade for a tricky aspect or room, or just wish it was a little lighter then you will love our Shade Collection. These 20 exquisite colours offer you Dial Up intelligent colour in lighter shades which contain 60%, 40% and 20% of the full pigment. See all colours on our chart marked with an ‘*’ or again see the collection here.

A colour chart created for you by a leading interior designer , it delivers beautiful, thoughtful colours which work harmoniously together,

If you are in London come and meet our team, see the colours and Edward’s colour wheel at the Ebury Street showroom giving you a chance to visualise and experience the living finish of the colours. We are also now offering Colour Consultancy appointments in the showroom, find out more here.

If you would like some colour advice; short of time or simply don’t know where to start, we offer a range of expert consultancy appointments to suit you: In home, In store or a Virtual.

Commitment to Sustainability

We have a strong commitment to sustainability throughout our production process: all of our packaging is recyclable, our paint is mixed to order, resulting in less waste, and our wall paint is completely free of fossil fuel derived nasties. The manufacturing process of bio-based paint is carbon neutral and no toxic waste is produced. You can even compost leftover wall paint.

‘Our natural paint business has been built from the ground up, driven by the belief that, simply by making it differently, paint need not be polluting or unsustainable. We can play our small part in leaving a world where our children and grandchildren can thrive in balance with nature.’ Edward Bulmer.

We are on a mission to change the way house paint is made with a business model which accounts for people, planet and profit in that order.

We are certified B Corps, we support the Anti Greenwash Charter, see more of our award winning paints here and download our Lifting the Lid campaign and Impact report.